Episode 2: “The Client Alchemist Way” -  Step #1:­ IDENTIFYING Your Ideal Real Estate Client

This is the first of a four part series detailing what we affectionately refer to as “The Client Alchemist Way”. In this episode we walk through step 1 - IDENTIFY.

As you listen you’ll discover:

- The counterituitive way to DRAMATICALLY increase your ROI (return on investment) & ROT (return on time)

- A quote from Gary Vaynerchuk that might (should) change your entire paradigm on how you acquire clients…

- 2 stories/analogies that will help you embrace a better way of doing business (“The Client Alchemist Way”)

Resources & references:

- Gary V. video mentioned in the show:
https://www.youtube.com/watch?v=XrVvFUYtYwI

-  The 22 Immutable Laws Of Marketing by Al Ries & Jack Trout


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